James Heeley, graphic and furniture designer, launches his first perfume in 2006. His obsession with the tradition of French perfumery is remarkable in all his creations. All perfumes are designed for women and men, are unisex, and is one of the few houses that maintain their independence, the freedom of creativity, both in the aromas and in the image of the brand.

James Heeley consolidated his career as a graphic and furniture designer before beginning to explore the world of perfume. It was in France where James, with English origin, begins his learning. In 2006 he launched his first fragrance, Menthe Fraiche, an aroma that will mark his entire career. All their perfumes have in common their cleanliness and freshness, even when they include wood or spices. They always have a fresh note. They also share the high quality of their raw material following the tradition of high French perfumery, an obsession for this perfumer. They are designed for men and women. Heeley is one of the few houses that remain independent. It is this same independence that allows creative freedom both in the aromas and the image of the brand.